"My practice is Naturland e.V., the largest international organic association. I support the communications team there with public relations work. This involves keeping an eye on both internal stakeholders, i.e. Naturland farmers, and external stakeholders, such as politicians and society. My main project is the planning of a trade fair participation with everything that goes with it: target group analysis, communication with partners, planning the stand concept, events and much more. I chose Naturland because I work on a wide range of different topics that affect Agriculture, trade and the public. All the important information from all departments comes together in the Communications team. I wanted this overview of the big picture for my internship."